Growing a business is one of the most rewarding challenges a person can take on — but it’s also one of the most complex.
Most leadership stories leave out the parts that hurt.
This book doesn’t, it shares what three decades of building, fixing and acquiring businesses have really taught about growing a business and about leadership
This is not a heroic memoir or a theoretical framework. It’s a candid, story driven guide to leading with your values intact, learning from the scars you inevitably collect, and becoming a leader you can live with—and that good people choose to follow.
It’s written for owners who want clarity, confidence, and a structured way to think about the challenges that emerge as a business scales.
It’s designed to complement the advisory work we do at Amemos Advisory, giving you insights you can use whether you’re working with us or building independently.
Get Your Copy
Take the next step in strengthening your business.
Most leadership stories leave out the parts that hurt. This book doesn’t.
In Scarred, Ian Whiting shares what three decades of building, fixing and acquiring businesses have really taught him about leadership.
This is not a heroic memoir or a theoretical framework. It’s a candid, story‑driven guide to leading with your values intact, learning from the scars you inevitably collect, and becoming a leader you can live with – and that good people choose to follow.
